Starfield:Promotional Campaign Ideas

Book Information
ID	xx169619
Editor ID	SFBGS001_DazraChunksSlate_PromotionalIdeas
	0		0
Type	Slate

Promotional Campaign Ideas

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David,

My team has come up with some promotional campaign concepts we think you'll really like. I know things are tough out there, but we've got your back.

So, first let talk about objectives. We've identified these three top priorities:

• Increase foot traffic and SELL SELL SELL!

• Foster trust among the locals

• Create a sense of community

With these guiding principles in mind, here's what we've come up with. You might want to sit down, because I'm confident these are going to blow you away.

• Jinan Va'ruun Trivia Night (Tagline - How much do you REALLY know about the First Speaker?)

• Rotating discounts for members of the noble houses. "Dul'kehf Week", etc.

• Charitable causes? Half your purchase goes to fund supplies for the Houses of Healing, etc.

• Great Serpent Dress-Up Night - best costume wins free food for a day.

• "Kids eat free" days (cost analysis needed here)

• Chunk eating contest? No, this is a terrible idea.

• GROATFEST! (Going to leave this one up to you, but I think we can both agree that name is too good to pass up)

Feel free to send any feedback our way, we're happy to work with you to refine these concepts.

In the meantime, knock 'em dead!

K. Hall Marketing Director